A measure of long-term orientation: Development and validation, Journal of the Academy of Marketing Science, vol.34, issue.3, pp.456-467, 2006. ,
Expanding the role of the interpreter to include multiple facets of intercultural communication, International Journal of Intercultural Relations, vol.4, issue.2, pp.137-148, 1980. ,
A paradigm for developing better measures of marketing constructs, Journal of Marketing Research, vol.XVI, pp.64-73, 1979. ,
The Hofstede model: Applications to global branding and advertising strategy and research, International Journal of Advertising, vol.29, issue.1, pp.85-110, 2010. ,
Cross-cultural consumer behavior: A review of research findings, Journal of International Consumer Marketing, vol.23, issue.3-4, pp.181-192, 2011. ,
, Scale Development: Theory and Applications, vol.26, 2012.
, Cultural Influences on Service Quality Expectations. Journal of Service Research, vol.1, issue.2, pp.178-186, 1998.
Dimensions of national culture and effective leadership patterns: Hofstede revisited, Advances in International Comparative Management, vol.3, pp.127-50, 1988. ,
The relationships between culture and service quality perceptions basis for cross-cultural market segmentation and resource allocation, Journal of service research, vol.2, issue.4, pp.355-371, 2000. ,
Evaluating structural equation models with unobservable variables and measurement error, Journal of Marketing Research, vol.18, issue.1, pp.39-50, 1981. ,
Multivariate Data Analysis, 1998. ,
Culture's consequences: International differences in work-related values, 1980. ,
Cultures and organizations. Intercultural cooperation and its importance for survival. Software of the mind, 1991. ,
Culture's Consequences, 2001. ,
, Cultures and Organizations: Software of the Mind, 2010.
LISREL 8: User's Reference Guide, 1993. ,
Factors affecting cultural intelligence and its impact on job performance: Role of cross-cultural adjustment, experience and perceived social support, Personnel Review, vol.46, issue.4, pp.767-791, 2017. ,
Grouping Euroconsumers: A Culture-based Clustering Approach, Journal of International Marketing, vol.3, issue.3, pp.35-48, 1995. ,
Understanding the Domain of Cross-Cultural Buyer-Seller Interactions, Journal of International Business Studies, vol.23, issue.1, pp.101-132, 1992. ,
Value Segmentation: A Model for the Measurement of Values and Value Systems, Journal of Consumer Research, vol.18, issue.2, pp.208-218, 1991. ,
Value-System Segmentation: Exploring the Meaning of LOV, Journal of Consumer Research, vol.19, issue.1, pp.119-132, 1992. ,
A framework for culture assessment, Journal of International Business Studies, vol.30, issue.4, pp.781-798, 1999. ,
The role of culture and purchase motivation in service encounter evaluations, Journal of Services Marketing, vol.13, issue.4/5, pp.376-389, 1999. ,
Pro-growth small businesses: learning 'architecture, Journal of Management Development, vol.21, issue.5, pp.388-400, 2002. ,
, Psychometric Theory, 1994.
Relationship benefits in service industries: a replication in a Southeast Asian context, Journal of services marketing, vol.15, issue.6, pp.425-443, 2001. ,
A cross-cultural study of switching barriers and propensity to stay with service providers, Journal of retailing, vol.79, issue.2, pp.107-120, 2003. ,
Service Failure Recovery: The Moderating Impact of Individual-Level Cultural Value Orientation on Perceptions of Justice, International Journal of Research in Marketing, vol.23, issue.3, pp.28-56, 2006. ,
Reliability: A review of psychometric basics and recent marketing practices, Journal of marketing research, pp.6-17, 1979. ,
Validating the Cultural Value Scale (CVSCALE): A Case Study of Thailand, ABAC Journal, vol.29, issue.2, pp.1-13, 2009. ,
Applied Factor Analysis, 1970. ,
Work-related values of managers: A test of the Hofstede model, Journal of cross-cultural psychology, vol.21, issue.1, pp.109-118, 1990. ,
Measuring personal cultural orientations: scale development and validation, Journal of the Academy of Marketing Science, vol.38, issue.6, pp.787-806, 2010. ,
Relationship Management in the Sales Organization: An examination of leadership style and cultural orientation in sales manager and salesperson dyads. Doctoral dissertation, 2004. ,
Values. In: Handbook of cross-cultural psychology, Social behaviour and applications, vol.3, pp.77-118, 1997. ,
URL : https://hal.archives-ouvertes.fr/hal-02416175
The influence of culture on consumers: Exploratory and risk taking behavior, Unpublished Doctoral Dissertation, 2005. ,
Hofstede's dimensions of culture in international marketing studies, Journal of Business Science, vol.60, pp.277-284, 2007. ,
The Global Consumer Culture': An Empirical Study In the Netherlands, Doctoral dissertation, 2008. ,
Research note: Hofstede's consequences: A study of reviews, citations and replications, Organization Studies, vol.15, issue.3, pp.447-456, 1994. ,
Uses of factor analysis in counseling psychology research, Journal of Counseling Psychology, vol.34, issue.4, p.414, 1987. ,
Riding the Waves of Culture: Understanding cultural diversity in business, 1997. ,
Cultural Orientation and Consumer Ethnocentrism, Proceedings of the 1999 Summer Marketing Educators' Conference of, 1999. ,
The Effects of Marketing Education and Individual Cultural Values on Marketing Ethics of Students, Journal of Marketing Education, vol.24, issue.2, pp.92-103, 2002. ,
The Effect of Personal Cultural Orientation on Consumer Ethnocentrism: Evaluations and Behaviors of U.S. Consumers toward Japanese Products, Journal of International Consumer Marketing, vol.18, issue.1/2, pp.7-44, 2005. ,
Measuring Hofstede's five dimensions of cultural values at the individual level: Development and validation of CVSCALE, Journal of International Consumer Marketing, vol.23, issue.3-4, pp.193-210, 2011. ,