1IRG - Institut de Recherche en Gestion (Université Paris-Est Créteil Val de Marne (UPEC) -Faculté de sciences économiques et de gestion Place de la Porte des Champs , 4 Route de Choisy 94010 Créteil Cedex
Université Gustave Eiffel 5 boulevard Descartes - Champs-sur-Marne - 77454 Marne-la-Vallée Cedex 2 - France)
UA - Université d'Angers : EA7456 (Université d'Angers - 40 Rue de Rennes, BP 73532 - 49035 Angers CEDEX 01 - France)
AGROCAMPUS OUEST (Institut Supérieur des Sciences Agronomiques, Agroalimentaires, Horticoles et du Paysage - 65, rue de St Brieuc - CS 84215 - 35042 Rennes cedex - France)
Abstract : The main purpose of this study is to analyse the relationship between franchisee's personality and franchisee's satisfaction. A sample of 400 French franchisees concerning different sectors is analysed in detail. In the first part of the article, the methodology is presented. Then, theoretical framework concerning satisfaction and personality is developed. Different hypotheses are justified crossing the MSQ scale and the big four model. Conscientiousness seems to be the most predictive factor for satisfaction and results show that the other Big-Five traits are specific in several sectors.
https://hal.univ-angers.fr/hal-03016600 Contributeur : Okina Univ AngersConnectez-vous pour contacter le contributeur Soumis le : lundi 20 septembre 2021 - 15:47:30 Dernière modification le : mercredi 6 avril 2022 - 16:08:18 Archivage à long terme le : : mardi 21 décembre 2021 - 19:05:52
Véronique Guilloux, Claire Gauzente. Does psychological Profile has something to do with satisfaction ? A French retailing Franchisees study. International Journal of Entrepreneurship and Small Business, Inderscience, 2010, 11 (2), pp.165-182. ⟨10.1504/IJESB.2010.034957⟩. ⟨hal-03016600⟩